Plettenberg Familienkapital acquired Astoria Reisen, a travel agency specializing in river and ocean cruises

Düsseldorf / Munich / Osnabrück - IOM Advisory advised the Munich-based investor PLETTENBERG FAMILIENKAPITAL, on the acquisition of Astoria Reisebüro GmbH, a long-established travel agency specialising in river and ocean cruises.

‍

‍

PLETTENBERG FAMILIENKAPITAL is an owner-managed investment holding company that combines traditional, long-term family values with professional management and investment experience, offering sustainable added value to medium-sized companies in Germany. The focus is on long-term profitable business models that benefit from overarching market trends. The aim is to establish long-term succession solutions and generate sustainable growth through operational support.

‍

With Astoria, founded in 1987, PLETTENBERG FAMILIENKAPITAL is taking over one of Germany's largest cruisebrokers. Brokerage is carried out via the two online platforms www.kreuzfahrten-zentrale.de and www.flussreisen.de, among others. Astoria Reisebüro GmbH is one of the top partners of almost all well-known shipping companies. Its portfolio also includes Mare Reisen GmbH in Bremen and the Gelsenkirchen-based tour operator Tierramare GmbH.

‍

Astoria's proven management team will remain on board and lead the company into its next phase of development. With PLETTENBERG FAMILIENKAPITAL's support, Astoria's market position will be strengthened, and its product and service portfolio will be continually enhanced.

‍

IOM Advisory acted as the exclusive advisor to PLETTENBERG FAMILIENKAPITAL, identifying Astoria as an attractive target company and supporting the successful execution of the acquisition. This transaction highlights the extensive sector expertise of the IOM in the travel & leisure sector, with the deal team consisting of Philipp Elsen, Yannic Fallack and Julius Debbing.